4 FREE TIPS ON HOW TO CREATE YOUR SUCCESSFUL INTERNET VIDEO
By Jacob Omer BarSadeh for Vision Film and Television Production We all know that video is becoming the most powerful tool to deliver information. In a short time the viewer sees images, hears sounds and voice-overs, and reads titles that all deliver a message. But above all, a well made video has an amazing advantage over print or still images: they convey an experience. The viewer feels, laughs, cries, gets scared, or falls in love. Whether it's a service or a product you want to sell or promote, video is your best tool. If you are looking to create a marketing video, use these tips to achieve the best results: 1. Identify your target audience: By knowing who you're after, you'll be able focus on a campaign that appeals directly to them. If it's children, create a fun, childish spot; women – go for the heart; men – through exciting adventures! 2. Find where your audience is hanging out: Is there a TV channel they're watching? A blog they're following...